A YouTube curriculum series based on Rev. Brandan Robertson's Queer & Christian book. Eight chapters of teaching content filmed in one day and delivered with a full custom visual identity.
A grant-funded curriculum that needed to look as good as it reads.
Rev. Brandan Robertson had already done the heavy lifting. The Queer & Christian curriculum was fully written, the scripts were highlighted for on-screen text, and the grant was secured. What he needed was a team that could show up, capture it cleanly, and wrap it in a visual identity that matched the weight of the work. The series serves the LGBTQ+ Christian community and needed to feel accessible, contemporary, and credible from day one.
Eight chapters of curriculum content. One day to get it all on camera.
The project came with a focused budget and a clear vision. All eight chapters had to be filmed in a single session, which meant the day had to run tight. On top of that, the series needed a complete visual identity — title cards, lower thirds, and full-screen text overlays — that didn't exist yet. Everything had to feel cohesive and connect directly to the look and feel of Brandan's published book, without spinning up a full separate branding engagement.
We filmed the entire series at his church sanctuary in Queens and built a visual system pulled straight from his book's design language.
The Raised Media team showed up to the sanctuary in Queens ready to move. With scripts prepared and a teleprompter in place, they worked through all eight chapters in a single day. Brandan's delivery on camera was natural and confident, and the sanctuary itself gave the footage a warmth that fit the content perfectly. Designs built the full visual system from scratch on the design side. Title cards, lower thirds, and full-screen text overlays, all drawn directly from Brandan's book covers. Contemporary typography, a restrained palette, nothing overworked. Every graphic was mapped to specific moments he'd pre-highlighted in the script, so everything landed exactly where it was supposed to. Chapters were delivered via Frame.io in batches so Brandan could review as we went.
