The Dailies
Notes from the field by Raised Media Co., a New York City video production and commercial photography agency. What we're learning on set, in the edit, and in the business of making brands look like themselves.
This week's picks
Product Launch Videos When the Product Isn't a Thing You Can Hold
Two Video Production Quotes, Same Brief, $40,000 Apart
One Good Day from Raised Media
Website Design Agencies in NYC, Sorted by What You're Building
How Much Should You Budget for Video in 2027?
Your YouTube Views Are About to Go Up. Careful.
The Monthly
One email a month from the team. What we made, what we learned, and one idea worth stealing for your own brand.
More from The Dailies
Event Video Production Companies in NYC, Sorted by the Event You're Planning
What Event Video Production Costs, With Our Real Numbers
How Long Does a Brand Video Really Take?
What Should Actually Be in Your Video Production Contract
Your Spring Campaign Is Two Shoots When It Should Be One
The healthcare video your marketing team isn't budgeting for
How Horizontal Video Is Making a Resurgence in Social Media
Everyone planted the same flag
Attention Spans Aren't the Problem. Long-Form Brand Content Is Having a Moment
Video production
Everything in Video Production →Strategy
Everything in Strategy →
Editor's choice
The rise of the intellectual influencer. Brands, take notes.
Likes and follows stopped converting to sales. The intellectual influencer, the creator who teaches, is where brands now build trust and revenue.
Read the piece
Raised Media Research
Long-form reports on where brand content is going, built from what we see on real productions. The deeper end of The Dailies.
Landing Page Design for Brand Launches
Why a launch page fails when the content and the page are built by two teams who never met.
Commercial Photography in the Age of AI
Why a provably real image became a brand's most defensible asset as AI floods every feed.
The Case Against the 30 Second Recap Video
Thirty seconds is built for a stranger scrolling past. The people who were in the room will give you a lot longer, and they're the ones who matter most.
The Boutique Advantage
Why boutique agencies keep winning as the holding companies consolidate.
Raised Media Perks
Perks apply to active Raised Media projects. Partner rates are passed through at our cost, the savings are yours.
Raised Media Co. is a video production and commercial photography company based in New York City. The Dailies is where we write about the work, the industry, and everything we've learned producing content for brands across fashion, entertainment, healthcare, finance, tech, and nonprofit. Written by the people who show up on set.
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