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← Back to The Dailies

All Articles

All Articles

Every story we've published. Production insights, strategy breakdowns, and the work behind the work.

Every story we've published. Production insights, strategy breakdowns, and the work behind the work.

← Back to The Dailies

Abstract geometric composition on warm graphite of stacked horizontal blocks compressing upward, transitioning from cool steel at the base to stress orange and warning amber at the top, with hairline fracture marks, scattered particle debris, and faint engineering grid lines evoking the rising pressure of infrastructure costs on production workflows.Opinion

The Cost of Storage Is Too Damn High

Abstract geometric composition on deep midnight featuring radial champagne-gold light beams emanating upward from a low focal point, layered horizontal tiers, scattered warm light motes, and faint concentric arcs, evoking the formal radiance and architectural grandeur of a corporate awards gala.Video Production

The Event Ends. The Content Doesn't

Video Podcasts Aren't Content. They're Infrastructure.Video Production

Video Podcasts Aren't Content. They're Infrastructure.

Abstract architectural illustration on a dark warm olive background of a dense geometric monolith sending thin persistent amber filament lines outward into space, evoking the compression of a live event into permanent video content, with deep olive-black structural forms and a single vermillion accent flash.Video Production

Your Event Is 6 Hours. Our Job Started 2 Weeks Ago.

Colorful abstract illustration on warm linen of three stacked cost tier bands — narrow teal at the bottom, medium coral in the middle, wide golden at the top — each rendered as bold swooping horizontal arcs with increasing thickness, evoking nonprofit video production budget tiers scaling upward in scope and output.Video Production

Nonprofit Video on a Real Budget. No Sob Story Required.

in-house-vs-production-company-cost-comparisonVideo Production

In-House Video Person vs. Production Company: The Math Nobody Shows You

Abstract digital composition resembling a signal processing display with a flowing data waveform, perspective dot grid, vertical frequency spectrum bars, and network topology nodes on deep indigo, evoking the invisible architecture of live data transmission.Video Production

Livestreaming Is Not Hitting "Go Live" on Your Phone

Abstract editorial composition of overlapping geometric planes in deep forest green, ink charcoal, and aged copper tones on a warm off-white ground, with rectangular cutouts revealing finer grid layers beneath — evoking the concept of looking past surface polish to examine what lies underneath when vetting a video production company.Strategy

I Run a Production Company. Here's How I'd Vet One

Abstract Swiss modernist blog cover for brand video versus corporate video article featuring a split composition on pale blue-gray with warm coral organic circles and flowing curves on the left contrasting rigid indigo rectangles and precise ruled lines on the right divided by a sharp vertical boundary with elements bleeding across the border suggesting misidentification and confusion between two fundamentally different video formatsVideo Production

Stop Calling Every Video a "Brand Video"

Art Deco-inspired abstract composition on deep charcoal of converging gold perspective lines forming an abstract runway vanishing point at center, flanked by geometric fan shapes and chevron patterns in champagne gold, with scattered bright white flash bursts and a rich burgundy accent stripe — evoking 1920s glamour and fashion week runway energy.Video Production

NYFW Is a 14-Hour Sprint and Your Crew Gets One Take

raised-media-co-white-label-video-production-agency-partner-blog-coverVideo Production

You Sold Video to Your Client. Now You Need Someone to Actually Make It.

Abstract blueprint-style composition on pale blue-gray of a large empty outlined rectangle with dimension annotations and construction scaffolding radiating outward, small ochre-tinted satellite shapes orbiting, and one corner filling with structured marks — evoking a blank creative brief becoming a production plan.Strategy

Your Video Shoot Is Only as Good as Your Prep (Sorry, Marketing Teams)

White Label Video Production: How Agencies Scale Without Hiring a CrewStrategy

White Label Video Production: How Agencies Scale Without Hiring a Crew

Girls Auto Clinic x The Female QuotientVideo Production

Girls Auto Clinic x The Female Quotient

a laptop computer sitting on top of a wooden deskEditing

Beeps, Swooshes, and the Invisible Cheat Code Your Video Is Missing

Abstract brutalist inline graphic for Raised Media Co pricing article showing dense horizontal lines representing conversation noise on the left interrupted by a bold vertical orange impact line with ripple rings and empty silence on the rightStrategy

We Put Our Prices on the Internet and Nobody Died

Abstract brutalist blog cover for brand activations article featuring hollow geometric rectangles and aggressive diagonal slashes on a warm concrete background with charcoal blocks containing empty cutouts and a sharp red-orange accent bar suggesting spectacle without substanceBranding

Stop Throwing Money at Events and Start Making People Feel Something

We Finally Have a Website That Doesn't Embarrass UsBranding

We Finally Have a Website That Doesn't Embarrass Us

Abstract data visualization on a dark teal-black background with gold-toned ascending bar chart, scattered warm data points, a dashed teal trend line curving upward, concentric gold target circles, and subtle teal grid lines evoking ROI measurement and financial analytics.Strategy

Stop Saying Video "Builds Awareness." Your CFO Wants Numbers.

Brutalist abstract composition on raw concrete gray of one massive dark monolithic block on the left fracturing into many bold geometric fragments of varying sizes cascading to the right, with burnt orange accent slashes, evoking a single shoot day splintering into dozens of content pieces.Video Production

One Shoot Day, 25 Pieces of Content. Or One Video. Your Call.

Abstract geometric composition on warm graphite of stacked horizontal blocks compressing upward, transitioning from cool steel at the base to stress orange and warning amber at the top, with hairline fracture marks, scattered particle debris, and faint engineering grid lines evoking the rising pressure of infrastructure costs on production workflows.Opinion

The Cost of Storage Is Too Damn High

Abstract geometric composition on deep midnight featuring radial champagne-gold light beams emanating upward from a low focal point, layered horizontal tiers, scattered warm light motes, and faint concentric arcs, evoking the formal radiance and architectural grandeur of a corporate awards gala.Video Production

The Event Ends. The Content Doesn't

Video Podcasts Aren't Content. They're Infrastructure.Video Production

Video Podcasts Aren't Content. They're Infrastructure.

Abstract architectural illustration on a dark warm olive background of a dense geometric monolith sending thin persistent amber filament lines outward into space, evoking the compression of a live event into permanent video content, with deep olive-black structural forms and a single vermillion accent flash.Video Production

Your Event Is 6 Hours. Our Job Started 2 Weeks Ago.

Colorful abstract illustration on warm linen of three stacked cost tier bands — narrow teal at the bottom, medium coral in the middle, wide golden at the top — each rendered as bold swooping horizontal arcs with increasing thickness, evoking nonprofit video production budget tiers scaling upward in scope and output.Video Production

Nonprofit Video on a Real Budget. No Sob Story Required.

in-house-vs-production-company-cost-comparisonVideo Production

In-House Video Person vs. Production Company: The Math Nobody Shows You

Abstract digital composition resembling a signal processing display with a flowing data waveform, perspective dot grid, vertical frequency spectrum bars, and network topology nodes on deep indigo, evoking the invisible architecture of live data transmission.Video Production

Livestreaming Is Not Hitting "Go Live" on Your Phone

Abstract editorial composition of overlapping geometric planes in deep forest green, ink charcoal, and aged copper tones on a warm off-white ground, with rectangular cutouts revealing finer grid layers beneath — evoking the concept of looking past surface polish to examine what lies underneath when vetting a video production company.Strategy

I Run a Production Company. Here's How I'd Vet One

Abstract Swiss modernist blog cover for brand video versus corporate video article featuring a split composition on pale blue-gray with warm coral organic circles and flowing curves on the left contrasting rigid indigo rectangles and precise ruled lines on the right divided by a sharp vertical boundary with elements bleeding across the border suggesting misidentification and confusion between two fundamentally different video formatsVideo Production

Stop Calling Every Video a "Brand Video"

Art Deco-inspired abstract composition on deep charcoal of converging gold perspective lines forming an abstract runway vanishing point at center, flanked by geometric fan shapes and chevron patterns in champagne gold, with scattered bright white flash bursts and a rich burgundy accent stripe — evoking 1920s glamour and fashion week runway energy.Video Production

NYFW Is a 14-Hour Sprint and Your Crew Gets One Take