NOTES FROM THE FIELD

the dailies

the dailies

Real lessons from real projects. For the brands behind them.

Real lessons from real projects. For the brands behind them.

Honest thinking on content, brand, and what works, pulled from real projects across every industry we touch. Written for marketers, creatives, and the people who make the call.

Honest thinking on content, brand, and what works, pulled from real projects across every industry we touch. Written for marketers, creatives, and the people who make the call.

EVERY

INDUSTRY

FIELD

TESTED

BUILT

TO USE

Foldable phone unfolding from closed vertical to open widescreen with emerald video filling the screen on warm rose cream — horizontal video resurgence in social media. Raised Media Co.Social Media

How Horizontal Video Is Making a Resurgence in Social Media

The vertical video versus horizontal video conversation looked settled five years ago. New screens, foldable phones, open-gate cameras, and a growing tablet audience are reopening it

Social Media·4 min read·May 19, 2026
Foldable phone unfolding from closed vertical to open widescreen with emerald video filling the screen on warm rose cream — horizontal video resurgence in social media. Raised Media Co.Social Media

How Horizontal Video Is Making a Resurgence in Social Media

The vertical versus horizontal video conversation looked settled. New screens, foldable phones, open-gate cameras, and tablet audiences are reopening it.

Social Media·4 min read·May 19, 2026

Latest

Tymel Young - Video production agency for brands Creative Director
Strategy

From the sales floor to the director's chair: how Tymel Young built Raised Media

June 17
Tymel Young - Video production agency for brands Creative Director

From the sales floor to the director's chair: how Tymel Young built Raised Media

Tymel Young went from sales to founder and creative director of Raised Media, a video production and commercial photography agency built to be a real partner for brands.
Paper-cutout collage on textured dusty blue: a coral cut-paper brain at center while reaction chips orbit around it — eyes darting, glasses winking, heart throbbing, a peace sign, a slowly spinning star and a blinking lightbulb. Raised Media.
Strategy

The rise of the intellectual influencer. Brands, take notes.

June 17
Paper-cutout collage on textured dusty blue: a coral cut-paper brain at center while reaction chips orbit around it — eyes darting, glasses winking, heart throbbing, a peace sign, a slowly spinning star and a blinking lightbulb. Raised Media.

The rise of the intellectual influencer. Brands, take notes.

Likes and follows stopped converting to sales. The intellectual influencer, the creator who teaches, is where brands now build trust and revenue.
Minimalist cover on a deep burgundy field: a scanner sweeps a row of small candidate circles, lighting each as it passes, while one larger gold circle with a check broadcasts expanding beacon rings and a glowing bloom — choosing the production company you keep. Raised Media Co.
Video Production

How to choose a video production company you'll want to keep

June 17
Minimalist cover on a deep burgundy field: a scanner sweeps a row of small candidate circles, lighting each as it passes, while one larger gold circle with a check broadcasts expanding beacon rings and a glowing bloom — choosing the production company you keep. Raised Media Co.

How to choose a video production company you'll want to keep

Choosing a video production company is less about the reel and more about how they work. A guide to what to look for, who to trust, and what to ask first.
Engraved-poster cover on a burnt-orange field: a fanned stack of etched photo prints spills off-center across a bold deep-navy circle that gently breathes, with a slow light sweep across the prints — the library produced by one content day. Raised Media Co.
Strategy

One content day beats a year of one-off shoots. Here's the math

June 17
Engraved-poster cover on a burnt-orange field: a fanned stack of etched photo prints spills off-center across a bold deep-navy circle that gently breathes, with a slow light sweep across the prints — the library produced by one content day. Raised Media Co.

One content day beats a year of one-off shoots. Here's the math

A content day produces more usable assets than five one-off shoots, for less money. Here's the math, and how to run a content day that pays off.
The Monthly

One email a month. The thinking behind the work.

Production notes, industry takes, and the occasional strongly worded opinion — once a month, no noise.

Read by the crews and brand teams we work with. Unsubscribe anytime.

More from the dailies

View all posts→
Bold abstract poster of two large circles, emerald and clay, breathing together on a cream field into a shared deep-green overlap lens with a bright spark at its heart — agency and production partner connecting. Raised Media Co.
★ Editor’s Choice

Outsourcing video production without losing creative control

Why agencies stop swapping production vendors every project, and how creative authority gets clearer the longer the partnership runs.

Read the piece →
○ ○ ○

Raised Media Co. is a video production and commercial photography company based in New York City. The Dailies is where we write about the work, the industry, and everything we've learned producing content for brands across fashion, entertainment, healthcare, finance, tech, and nonprofit. Written by the people who show up on set.

○ ○ ○
Raised Media Co.

Recent case studies

Recent case studies

Recent case studies

View all work

agency partnership video production agency nyc - Raised Media Co.

The Female Quotient

Video Production

Different Brief Every Time. Same Crew Every Time.

IBM in the morning. Runway show by evening. Social cuts before bed.

nonprofit video production agency nyc - Raised Media Co.

FICFF

Agency Partnership

Fashion, Philanthropy, and Everywhere In Between.

Gotham Hall. Cipriani. The United Nations. Same week, probably.

agency partnership video production agency nyc - Raised Media Co.

YouXin

Video Production | Photography

NYSE Documented The Moment. We Told The Story.

The bell rings at 4:00 PM. Ready or not.

Duetti x Raised Media Co - Brand Activation Video Production and photogrpahy NYC - Raised Media Co.

Duetti

Video Production

Record Label Energy. Independent Soul.

Nashville on Tuesday. Times Square on Thursday.

Event video production services NYC - Raised Media Co.

Canali

Fashion, Luxury, Event Coverage, Agency Partnership

Nine Decades. One Night. No Pressure.

Finished content before the guests finished their drinks.

high-end fashion show video production services nyc - Raised Media Co.

Nardos Designs

Video Production

Couture moves fast. We move faster.

Runway coverage for a couture fashion house during New York Fashion Week. Called back and doubled the production.

agency partnership video production agency nyc - Raised Media Co.

The Female Quotient

Video Production

Different Brief Every Time. Same Crew Every Time.

IBM in the morning. Runway show by evening. Social cuts before bed.

nonprofit video production agency nyc - Raised Media Co.

FICFF

Agency Partnership

Fashion, Philanthropy, and Everywhere In Between.

Gotham Hall. Cipriani. The United Nations. Same week, probably.

agency partnership video production agency nyc - Raised Media Co.

YouXin

Video Production | Photography

NYSE Documented The Moment. We Told The Story.

The bell rings at 4:00 PM. Ready or not.

Duetti x Raised Media Co - Brand Activation Video Production and photogrpahy NYC - Raised Media Co.

Duetti

Video Production

Record Label Energy. Independent Soul.

Nashville on Tuesday. Times Square on Thursday.

Let's work together

Roll the credits.

Every project earns its closing frame. Ready to roll on the next one?

Start a project →
Let's work together

Roll the credits.

Every project earns its closing frame. Ready to roll on the next one?

Start a project →